Do Freecast KOC Booking packages include all creator costs?

No. Service fees do not include product samples, shipping, affiliate commissions, additional creator fees, advertising budgets, or VAT unless expressly stated.

Creator Commerce

What creator commerce is and the role of KOC/KOL creators in e-commerce

Q: Can the brand approve creators before booking?

Yes. The KOC list is submitted according to the agreed criteria for the brand to approve before execution.

Creator commerce is a model combining content, personal trust and e-commerce. In this model, KOC/KOL creators not only build awareness but also help products be introduced, experienced and converted into sales more naturally.

KOC/KOL: Register for jobs Brand/Agency/Shop: Post a campaign

Creator commerce and the role of KOC KOL creators in e-commerce

Height ecosystem x GoBooking Creators, commerce and campaigns become more clearly connected in 2026.

ContentCreators help explain products in language that resonates with their communities.

TrustPersonal experiences and consistent content make messages easier for viewers to receive.

CommerceContent can support product discovery, purchase consideration and more natural conversions.

What is creator commerce?

Creator commerce combines content, product experience and e-commerce. Its strength lies in turning product information into stories that are easy to watch, easy to understand and close to buyers' needs.

What role do KOC/KOL creators play?

Creators help introduce products through real experiences, personal perspectives and storytelling suited to the platform.

How does this differ from artist or event bookings?

Creator commerce focuses more on product content, buying behaviour and product-category suitability than on image reach alone.

When should brands use it?

When products need explanation, hands-on experience, reviews or support for purchase decisions on e-commerce platforms.

When should creators join GoBooking?

When creators want clearer briefs, to demonstrate category-specific content capabilities and to access campaign opportunities suited to their strengths.

Identify the product category, audience and creator's role in the buying journey.

Select KOC/KOL creators according to their fit with the product, platform and audience.

Monitor content feedback to improve product introductions in subsequent campaigns.

When is creator commerce suitable?

Not every campaign needs creator commerce, but this model is useful when a product needs trust, experience and a story that connects with buyers.

Brands needing product reviews, TikTok videos, livestreaming or product explanation content.

Creators seeking jobs with clear briefs, suitable product categories and specific content expectations.

Agencies or shops seeking KOC/KOL creators whose content style is close to their target customers.

Get started with GoBooking

Creators can register for jobs, while brands, agencies and shops can post campaigns to find KOC/KOL creators suited to their creator commerce goals.

KOC/KOL: Register for jobs Brand/Agency/Shop: Post a campaign

KOC/KOL booking for brands and shops

Booking by campaign scale, with audience-matched creators and a brand-approved KOC list

KOC/KOL booking is about more than buying a number of posts. Effective results require the right product category, the right creators, the right brief, the right tracking, and a clear approval process before execution.

Get creator campaign advice Explore GoBooking

KOCExperiences and conversions among niche customer groups.

KOLRecognition and influence within a specific field.

CreatorContent production capabilities by platform and format.

AffiliateCollaborations with tracking links/codes and separate commission arrangements.

Campaign management scope

Analyze the product category, audience, and creator selection criteria.
Screen, recommend, and submit a list for brand approval.
Set content standards, negotiate, and coordinate samples and posting schedules.
Track progress and links/codes, and compile reports.

Conditions suited to Freecast

KOCs typically have 1.000-10.000 followers.
Indicative GMV of around 10-100 million VND.
KOCs receive product samples and affiliate commissions where applicable.
Creative review and experience-based content aligned with the brief.

The brand provides the brief and initial information.

Screen and recommend suitable KOCs.

Develop content standards.

Contact and negotiate with KOCs.

Submit the list for brand approval.

Approve KOCs and send product samples.

Evaluate, report, and recommend the next stage.

A. Freecast KOC Booking Packages

This is a service fee for the Freecast process; the brand directly approves the KOC list before execution.

Freecast 20 KOC

3.999.000đ

Suitable for small test campaigns.

Freecast 40 KOC

7.500.000đ

Suitable for initial campaigns.

Freecast 60 KOC

9.599.000đ

Expand product exposure.

Freecast 100 KOC

14.999.000đ

For growth campaigns.

Freecast 150 KOC

18.750.000đ

For larger-scale affiliate campaigns.

B. Campaign and Enterprise

Listed separately from Freecast pricing to reflect the creator types, content depth, and reporting scope.

Campaign 200-1000 KOC

Confirmed based on product category, quantity, timeline, samples, affiliate arrangements, and reporting requirements.

Indicative large-campaign package

From 185.000.000 VND excluding VAT

The 350 KOC/KOL tier comprises 50 Micro + 300 Nano creators. The official quotation is confirmed based on the brief.

Indicative prices exclude VAT. Service fees do not include product samples, sample shipping, any additional creator fees, affiliate commissions, advertising budgets, special production costs, extended usage rights, or VAT unless expressly stated.

Frequently Asked Questions

Does the Freecast package include all creator costs?

No. This is a service fee for the Freecast process. Product samples, shipping, affiliate commissions, and any additional creator fees are confirmed separately.

Can the brand approve the KOC list?

Yes. The list is submitted according to the agreed criteria for the brand to approve before booking and sending samples.

Is the 350 KOC/KOL package a fixed price?

No. The starting point of 185.000.000 VND excluding VAT is an indicative price; the official quotation depends on the product category, Micro/Nano mix, content, timeline, samples, and reporting.

Are campaigns guaranteed to go viral or achieve a specific sales result?

No. Results depend on the product, content, creators, offers, distribution, and market conditions.